Sujung Min

I am an Email Marketing Specialist with a strong background in digital strategy, automation, and performance-driven campaigns. I help businesses build meaningful customer relationships and increase revenue through well-crafted email marketing. Whether you're launching a product, nurturing leads, or recovering abandoned carts, I make sure every message is timely, relevant, and results-driven.

What I bring to the table:

- Strategic Campaign Planning and Execution

I design and run targeted email campaigns aligned with your goals—if it’s brand awareness, conversions, or customer retention.

- Email Automation and Lifecycle Marketing

I build and manage automated flows like welcome series, post-purchase follow-ups, and re-engagement sequences using platforms like Klaviyo, Mailchimp, ActiveCampaign, or HubSpot.

- Segmentation and Personalization

I create segmented lists based on behavior, purchase history, and engagement to deliver highly personalized content that speaks to your audience.

- A/B Testing and Performance Optimization

I regularly test subject lines, layouts, content, and CTAs to boost open rates, click-throughs, and conversions—backed by real data.

Technical Skills:

ESPs: Klaviyo, Mailchimp, HubSpot, ActiveCampaign, ConvertKit

CRM Integration and Data Management

HTML/CSS for custom email templates

Analytics: Google Analytics, ESP dashboards, UTM tracking

Compliance: GDPR, CAN-SPAM best practices